The Great Diet Myth

Our latest contribution to LUMEN magazine in Belgrade outlines our thinking on the modern diet industry and its numerous fads. We offer some suggestions on how to cut through the crap to something approaching an objective truth: more vegetables, more seasonality, more organic produce, less but higher quality meat and fish and no, but no processed foods. Three UK-based companies are featured in the piece, namely Farmdrop (tech), Farm Stand (hospitality) and Daylesford (retail).